Co-operation agreement between CEPEX and Tunisian-Swiss Chamber of Commerce and Industry inked

(TAP) – A co-operation agreement on trade development between Tunisia and Switzerland was concluded, Wednesday, between the Export Promotion Centre (CEPEX) and the Tunisian-Swiss Chamber of Commerce and Industry, providing for the promotion of Tunisian agricultural exports on the Swiss market.

By virtue of this three-year renewable agreement, the two sides undertake, notably, to provide the necessary assistance for the organisation of business missions, participate in fairs and exhibitions and other kinds of promotional activities organised in the Tunisian and Swiss markets, and to organise exchange of economic, legal, tax and regulatory information.

The aim is to offer a legal framework to co-operation between the two structures in order to assist the enterprises supplying a quality product to integrate the Swiss market known as a very demanding market, Tunisian-Swiss Chamber of Commerce and Industry President Emna Allani asserted.

The two partners intend to target the agricultural sector at the beginning, she added, specifying that a meeting with the Swiss central procurement offices will be organised next March, to prospect the possibilities to export Tunisian agricultural products notably olive oil, dates and organic products.

The agreement seeks to boost trade between the two countries and create a synergy to help Tunisia make the most of the experience of Switzerland as an open country known by its SMEs and their high-added-value products, affirmed CEPEX CEO Aziza Htira.

Responding to a question on the promotion of citrus exports, which is plentiful this year, Htira pointed out the importance of planning in this area, underlining that foreign importers need to have a visibility of production in the medium term.

Taking the floor, Switzerland’s ambassador in Tunis Rita Adam highlighted the importance her country lends to this kind of action that helps spread information in the Swiss business circles.

She recalled the importance of the economic support provided by her country to Tunisia, specifying that emphasis is laid on youths’ employability.

According to Adam, 90 Swiss enterprises operate in Tunisia employing about 12,000 persons.

Since 2004, the two countries have been bound by a free trade agreement under the European Free Trade Association (EFTA) which counts 4 countries (Switzerland, Norway, Liechtenstein and Iceland).

In 2016, Tunisian-Swiss trade exchanges reached 700 million dinars with a balanced trade balance.

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